The biggest misconception about work is that you need to spend the majority of your time doing it.
Tim FerrissOnline I see people committing 'social media suicide' all the time by one of two ways. Firstly by responding to all criticism, meaning you're never going to find time to complete important milestones of your own, and by responding to things that don't warrant a response. This lends more credibility by driving traffic.
Tim FerrissThe goal is not to simply eliminate the bad, which does nothing more than leave you with a vacuum, but to pursue and experience the best in the world.
Tim FerrissI always point people to the article '1,000 True Fans' by Kevin Kelly. If you choose your thousand ideal customers or readers properly and find the single author blog that targets that audience, you never have to do any more marketing. You're done. That is a lesson that very few product developers and marketers have learned, and it's unfortunate.
Tim Ferriss