I understand that I have a certain look that can be used to my advantage. I know the power of that when I walk into a room and talk to people, and I can use it as an advertising tool. Now I am actually selling me, my face, my thoughts. So I am my guy.

I'm very direct. I don't have tantrums. I don't yell or shout. I do expect an awful lot from my staff, but no more than I expect of myself.

I think that right now we're in a very hard moment and off-putting. I mean, look at shoes today - women's shoes. They couldn't possibly get any higher and meaner and sharper. But then again, you go and watch most films today, they're violent and we're living in a world that is, at the moment, quite hard.

I don't do shows. I don't have reviews. I'm not putting the clothes on every celebrity so that by the time they reach the store the customers are sick of seeing them.

I'm a pretty calm person. That came from living in Italy for a long time. Nothing works, nothing is on time. You have to learn to deal with it.

Artists, like yourself, are born with a need to express that's just innate.

While fashion is exciting because it changes all the time, it is also fleeting. Film, though, is forever. In a way therefore, film is the ultimate design project.