It was like one of those dreams at high school when everyone else has clothes on except you.

I do struggle because I’m attracted to beautiful things, yet at the same time I am actually very aware, in some sense, their lack of value and that the most important things in life are your connections to other people.

Every season, really, has their own chemistry.

I want to make beautiful clothes for women and men who appreciate detail and quality. The product must be the best but this is almost secondary to the service the customer will receive.

I find I can get so much done between midnight and 4 a.m. Everything is quiet, no one is disturbing me, and if I go to bed then, I just lie awake thinking of ideas. They are very creative hours for me. One night a week I crash out, though.

We've become a little spoiled with menswear in particular because, of course, we've come off a period in the '70s and '80s when Armani, which is very soft, dominated menswear. And we've become obsessed with comfort. I actually don't like that.

Give me the control, don't ever come on the set, and I'll show it to you when it's cut.