Facebook is not ideologically neutral. In fact, it emerges from a very particular world view which we can trace back to Hobbes. I discovered this by examining the profile of Zuckerberg's fellow board members who, unlike him, are a very interesting bunch and, I suspect, the real power behind the poster boy.
Tom HodgkinsonIf Adam and Eve were not hunter-gatherers, then they were certainly gatherers. But, then, consumer desire, or self-embitterment, or the 'itch,' as Schopenhauer called it, appeared in the shape of the serpent. This capitalistic monster awakens in Adam and Eve the possibility that things could be better. Instantly, they are cast out of the garden and condemned to a life of toil, drudgery, and pain. Wants supplanted needs, and things have been going downhill ever since.
Tom HodgkinsonWhat is required as we travel towards full unemployment is not new legislation but a gradual change of mental attitude, a shift in values. As our taste for idling grows, we will refuse to work for old-fashioned bosses who demand a five-day, 40-hour, nine-to-five type week, or worse.
Tom Hodgkinson