All great movements, it is written, go through three stages: ridicule, discussion, adoption. It is the realisation of this third stage, adoption, that requires our passion and our discipline, our hearts and our heads. The fate of animals is in our hands.

Live your life in ways that do not support wars, whosoever are the victims.

It is not larger, cleaner cages that justice demands...but empty cages; not traditional animal agriculture but a complete end to all commerce in the flesh of dead animals; not more humane hunting and trapping, but the total eradication of these barbarous practices.

What could be the basis of our having more inherent value than animals? Their lack of reason, or autonomy, or intellect? Only if we are willing to make the same judgment in the case of humans who are similarly deficient.

The culture isn't set up to embrace what we think and feel. Any doubt about that, just watch the ads on TV. They tell you where the dominant culture's values are - and they're not vegan!

Once you become a vegan, the food of the world opens up to you.

Never give other people another reason to ignore other animals. That's what we do when we come across as being so much better than the next guy or gal.