I looked at the rap community like street kids wanting their own brand. But now I look at that period with the rappers in the 90s as a trend of the moment. What it taught me was never to follow a trend, because trends move on.

Trying too hard to follow every trend. You want to look fashionable and put-together, not like you hit every sale rack this season.

New York Fashion Week comes only twice a year, make it count

When I am in London, I think my favourite city is London, but when I am in New York, I feel it is New York. It is very hard to choose between the two.

Consumers around the world always want something unexpected and exciting, and that's what drives me. I love the challenge of reinterpreting my designs in new ways each season to keep the "prep look" modern and fresh.

Winning a trophy is always nice, but my personal satisfaction comes from reflecting on the passion, motivation, and determination that went into getting me there.

I think if a young person is passionate about something specific, he or she should follow their passion. You look at Bill Gates or Steve Jobs, all of these successes in Silicon Valley, these people have had passion in a specific area and have therefore succeeded. College isn't for everyone. If you don't have that passion or that specific focus in mind, I believe you should go to university and get an education.