I think skateboarding is hugely challenging - it teaches you self-confidence, it teaches you self-motivation, and it can be something that helps you throughout your life.

In ramp skating, theres this guy Alex Perelson whos really coming into his own and doing some amazing new stuff we havent seen before. Just different types of spin.

Most of my friends are skaters or were skaters at one time, so they obviously relate.

The irony about selling out is that they only call you a sell-out when your stuff finally sells - I've had products bearing my name since I was 14, but nobody was buying them then.

I wanted to promote skateboarding as much as possible through different media.

I played team sports, but I never felt like I fitted in that well, so this allowed me to be part of a community but to do it in my own way.

You might not make it to the top, but if you are doing what you love, there is much more happiness there than being rich or famous.