The media has a lot of power, and everything I do is what I want people to see, whether it's putting out a new single, dropping a new album, doing a new movie or new collab with a designer - this is what I want people to see.
TygaWhen I started getting into West Coast rap - The Game, then I started studying a lot of Tupac Shakur and watching his interviews.
TygaSometimes it could be just during the day, when I'm riding in the car or on the plane. I'll hear somebody say something that strikes a chord and I write it down and write bars at a time, and then when I'm in the studio I go to those bars and I'm like, "Maybe I should make a song about this."
Tyga