I started at the very highest level so the upper end is something I know very well. I know it instinctively. But all the years I was designing, it frustrated me that I could reach so few women. Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer. So my being able to reach the masses was something that meant a great deal to me - especially for women who could never wear Vera Wang.
Vera WangIt takes tremendous will to compete in any athletic endeavor, so it meant going to bed early and getting my homework done in advance. I had to sacrifice things, like a social life, to be a skater at 15. But I loved skating so much that it was worth everything to me.
Vera WangIt's kind of hard when your moniker is "bridal" and "evening" for people to understand that I don't run around in a bridal gown all day, nor do I run around in an evening gown. I run around in clothes that resonate for me. I wanted to do those clothes in my ready-to-wear collection - because I don't know how you can be a woman designing for other women and not relate it back to yourself.
Vera WangFashion to me has become very disposable; I wanted to get back to craft, to clothes that could last.
Vera WangAlthough in skating you compete with other people, anyone who achieves a certain level of success is first and foremost competing against themselves. And for me the idea that I could always do better, learn more, learn faster, is something that came from skating. But I carried that with me for the rest of my life.
Vera WangI used to get tons of letters that said, "I'll never get to wear you," or "I'll never get married in one of your dresses," or "I'll never have an evening gown like the one I saw on the red carpet." I thought that was sad, because you give your life to this and you end up reaching very few people. So that was a major goal for me - to be able to reach and encourage more women, to encourage them to express themselves and be what they want to be.
Vera Wang