I started at the very highest level so the upper end is something I know very well. I know it instinctively. But all the years I was designing, it frustrated me that I could reach so few women. Design is about point of view, and there should be some sort of woman or lifestyle or attitude in one's head as a designer. So my being able to reach the masses was something that meant a great deal to me - especially for women who could never wear Vera Wang.
Vera WangNew York for me is about work. If L.A. were to become a West Coast version of that, I'd shoot myself. The climate, the lifestyle - it really fits as the yin to my New York yang.
Vera WangWhen you have a passion for something then you tend not only to be better at it, but you work harder at it too.
Vera WangI work with structure, but I go outside the box and give it my own spin. I adore the challenge of creating truly modern clothes - where a woman's personality and sense of style are realized.
Vera Wang