I didn't really want to be the coach who wins but the coach who educates.

We are in a world that is quite extremist and extremism makes more noise. Normality does not sell.

Spain used to be very individualistic in its sporting activities. Now we are showing we are pretty good in teams - that is an improvement.

The certainty that our football, the football of Spain, is recognised, that's very important to us - perhaps more important than the successes and the joy that you can create. Football hasn't always been appreciated, and luckily our football is appreciated now, at all levels of society.

I think it is important to help our country's image outside of Spain.

Leadership must be likeable, affable, cordial, and above all emotional. The fashion of authoritarian leadership is gone. Football is about life. You can't be angry all day.

I didn't really want to be the coach who wins but the coach who educates.