The power of a text when it is read is different from the power it has when it is copied out. Only the copied text thus commands the soul of him who is occupied with it, whereas the mere reader never discovers the new aspects of his inner self that are opened by the text, that road cut through the interior jungle forever closing behind it: because the reader follows the movement of his mind in the free flight of day-dreaming, whereas the copier submits it to command.
Walter BenjaminTo perceive the aura of an object we look at means to invest it with the ability to look at us in return.
Walter Benjamin