As a society, we are typically deeply disassociated from animal cruelty, but more than ever, animal protection organizations are telling the backstory.
Wayne PacelleEspecially in this Internet age, routine practices are being exposed and rightly recognized as harsh and cruel.
Wayne PacelleThere are many innovators hard at work seeking to perfect alternatives to meat, milk, and eggs. These food products will, like computer-generated graphics or photography or sound systems, just keep getting better and better until there is little difference between an animal-based protein and a plant-based one, or farm-produced versus cultured meat. That will make it easy for people to make the kinds of choices that will usher in a world with far less violence.
Wayne Pacelle