At The Humane Society of the United States, we know how difficult it is to prevent cruelty to animals in movies because so many of the animal welfare problems occur behind the scenes in training, housing, and transportation, long before the animals get on the set.

We've witnessed so many revolutions in our society. Think of transportation, photography, or communications. Things once unimaginable have become seemingly impossible to live without.

If we could shut down all sport hunting in a moment, we would.

The entire animal rights movement in the United States reacted with unfettered glee at the Ban in England ...We view this act of parliament as one of the most important actions in the history of the animal rights movement. This will energise our efforts to stop hunting with hounds.

As a society, we are typically deeply disassociated from animal cruelty, but more than ever, animal protection organizations are telling the backstory.

People know what happened in California, and they know it can happen again and again. They know that no group has passed more ballot measures than we have. They know we have a focused strategy. They know we have a budget of $150 million a year. And they know we're ready for a fight.

There are new ways of producing food, film, clothing, and research that steer clear of using animals. Some of those products are functionally equivalent or even superior to what we're used to. Now corporations, legislatures, and other institutions are responding, and supporting these shifts, so we're seeing seismic changes throughout society.