Knowing how to market yourself and your press materials is key.

I would describe my style of songwriting as classic. I learned very early on and have stuck to the core principles of song structure regardless of which genre I'm writing in.

The golden rule would be to write a great, authentic song that is well produced and it will find its home. The audience can feel whether or not the artist is being genuine in their music. It's up to the artist to have the courage to reveal their truth through their songs.

Always have clear lines of communication and be open to trying new ideas. Being open to new ideas is crucial to growing as an artist. If you always have the same creative habits, how will you ever excel to the next level? The answer is, you won't. Taking those creative risks reaps the most incredible rewards.

There is a lot of incredible talent out there, however, talent alone is not enough. Being a great singer does not matter, if you are not singing great songs. Having great songs will not be obvious to record executives if they are not professionally produced. Consistently performing those songs extremely well is essential.

There is no question that the US market is the hardest to break into. I believe that the reason for this primarily has to do with the fact that the majority of the most powerful radio stations in the US are owned by Clear Channel. They are massive and have the ability to break artists worldwide. For the most part, they are dealing directly with the major labels in the US, with whom they have had long relationships. If you are an artist that is not being pushed by Clear Channel radio in the US, your chances of becoming a household name are slim.

If you want to be a songwriter and place a song with a popular artist, then it's ok to follow the trends. This is mainly because many labels are afraid to take big risks on something that sounds too different than the status quo.