In a lot of ways, the way you're making your bread and butter is off people who aren't necessarily who you're writing for.
Will SheffThis is going to sound really corny, but it's the way I feel: Musicians have been around for a really long time. It's a really, really old job. When you look at the way that a small band toured back in the '50s, it's similar to the way that a small band tours now. It's been this long tradition, and when you meet somebody who has been doing this for a really long time, you have to have tremendous respect for them.
Will SheffYou have to pretend that you're not bothered by your record leaked early. So that's the tack that I'm taking. It's like if you're working in a store and people come and openly shoplift from you, and you're not allowed to say anything about it. Instead, you're supposed to smile and go, "Hope you enjoy that!" I'm not going to complain about it, I don't get to make the rules. It's just really funny how that works.
Will SheffI try not to read reviews, but if it's a really important review or somebody sends it to me, I'll read it. It's really interesting when you read a review of yourself, you see this weird reflected image - it's like looking a funhouse mirror. Like, "It's sort of me, but is my neck really that elongated?" Sometimes it's vaguely embarrassing what people think of you. When I was in Italy doing this press-interview day, this guy asked me, "Are you a tortured soul?" It's embarrassing to have somebody think you're a tortured soul, or that you think of yourself as a tortured soul.
Will Sheff