Industries and businesses that must operate in the marketplace of free choice know that they must change, they must adapt, they must accommodate to changes in public attitudes-or they will surely die.
William RuckelshausWe need to fashion policies with proper incentives to reduce the amount of carbon we are putting in the atmosphere.
William RuckelshausIt's relatively easy to generate a lot of enthusiasm for Puget Sound in the short term. Sustaining the effort to clean it up is somewhat tougher.
William RuckelshausYou go into a community and they will vote 80 percent to 20 percent in favor of a tougher Clean Air Act, but if you ask them to devote 20 minutes a year to having their car emissions inspected, they will vote 80 to 20 against it. We are a long way in this country from taking individual responsibility for the environmental problem.
William Ruckelshaus