Never put the story in the lead. Let 'em have a hot shot of ambiguity right between the eyes.

When articulation is impossible, gesticulation comes to the rescue.

This is not some alarmist Orwellian scenario; it is here, now, financed by $20 billion last year and $15 billion more this year of federal money appropriated out of sheer fear. By creating the means to monitor 300 million visits to the United States yearly, this administration and a supine opposition are building a system capable of identifying, tracking and spying on 300 million Americans.

... it's Bush's baby, even if he shares its popularization with Gorbachev. Forget the Hitler 'new order' root; F.D.R. used the phrase earlier.

By elevating your reading, you will improve your writing or at least tickle your thinking.

Create your own constituency of the infuriated.

Avoid overuse of 'quotation “marks.”'