Sacrifice is a state of mind in which our thoughts turn with longing [toward Heaven, the Ancestors], It is the supreme expression of loyalty, love, and respect.
XunziThe petty man is eager to make boasts, yet desires that others should believe in him. He enthusiastically engages in deception, yet wants others to have affection for him. He conducts himself like an animal, yet wants others to think well of him.
XunziOne must remember equality, yet also be aware of difference, for if the people are allowed to act as it pleases them without coming up against displeasure, if one gives rein to its desires without setting [any] limit, it becomes confused and can no longer take delight in anything.
Xunzi