Going back to a simpler life based on living by sufficiency rather than excess is not a step backward.

Hiring people with diverse backgrounds brings in a flexibility of thought and openness to new ways of doing things, as opposed to hiring clones from business schools who have been taught a codified way of doing business.

Fear of the unknown is the greatest fear of all.

Who are businesses really responsible to? Their customers? Shareholders? Employees? We would argue that it’s none of the above. Fundamentally, businesses are responsible to their resource base. Without a healthy environment there are no shareholders, no employees, no customers and no business.

Everything we make pollutes. The most responsible thing we can do is to make each product as well as we know how so it lasts as long as possible.

Hire extremely independent, intelligent, and passionate people, not necessarily "experts." Maybe three or four of my employees have MBAs, and those guys aren't necessarily at the top of the food chain.

I've accepted the fact that there's a beginning and end to everything. All species are born, evolve, and then die off. We're going through the 6th great extinction and the large mammals are going first and, you know what - we're large mammals!