Partnerships are increasingly seen through the prism of promises and expectations, and as a kind of product for consumers: satisfaction on the spot, and if not fully satisfied, return the product to the shop or replace it with a new and improved one! You don't, after all, stick to your car, or computer, or iPod, when better ones appear.
Zygmunt BaumanMiddle class people, the bourgeoisie, they are also feeling frightened at the moment. Some fear losing their fortunes; some go bankrupt; some are thinking about suicide. They don't know if they will retain the beautiful house that they bought, or what will happen to the five family cars.
Zygmunt BaumanNow people are worried not about the prospects of buying new things, but about how to pay for the things they bought yesterday, a year ago or years before. It is, as Americans like to say, "a wholly different kind of ball-game".
Zygmunt BaumanFreedom without security portends chaos, perpetual anxiety and fear. Security without freedom means slavery. So, each on its own is awful; only together they make for a good life. But, a big "but": being both necessary, complementing each other, they are nevertheless virtually incompatible.
Zygmunt Bauman