For a documentary it's so important to find the characters and to find people who will give you access to film
Adam McKayI got the sense that Alabama is a place where people don't want handouts and don't much care for people talking out of the side of their mouth.
Adam McKayIt so happens that America, according to all the polls that are out there, is pretty progressive. So you're not going to see messages that support Ayn Randian individualism at the cost of the whole, because most people don't agree with that.
Adam McKayMost of what's tricky about comedy is the perception of it and the audience's expectation.
Adam McKayI don't want to speak for my movies; you could say my movies are just completely silly and dumb, but in the case of 'Idiocracy' and 'Borat,' without a doubt there is a really subversive and sophisticated assault on American culture. It's one thing to mess stuff up and break stuff, but [Borat] is really pointing out the ideology of America. It's one thing to break stuff and damage people's possessions, but when you start aiming at the ideology of America, that's dangerous comedy.
Adam McKayWhen you screen it the first couple times, you're just trying to get the movie to work, trying to get the story to flow, trying to find out where your areas are where you have enough breath to laugh a little bit. So you're doing that the first two or three screenings, and then finally, you dial the movie in and it's working, and at that point, it's 50/50 as far as what's funny and what's working. Sometimes you'll put something in and it will just die so hard that it'll almost kill the movie.
Adam McKay