There's a very distinct difference between a really wonderful DIY label and a soft drink company, or a car company, or a clothing brand, and you will always understand that difference.

There's no real template to follow these days for what a band should and shouldn't be - bands are just becoming these weird little Internet avatars that you either follow or download or interact with in some removed way.

Memory is just as much of an instrument as anything else in music, so I wanted to create soundscapes that are evocative of places that only exist in your head - that's where the fun, psychedelic stuff happens anyway.

There's nothing better than having an experience now that's the exact same thing I would've done when I was 16, like texting a really awkward "I like you" message to someone. The way you phrase it might change, but it will always continue to happen, and there's something really charming and calming about that.

I subscribe to the idea that personality is like a muscle, and sometimes you have to let it go limp and detach yourself from any associations.

The Internet really does create this dimension around the music that's always in relation to what else is happening at the moment. But all you can do is ignore the annoying hum of the machine and focus on making art that makes you excited to be alive.

Things are changing at such a rate that you really can't get too familiar with anything that you own in relation to what sort of functionality it has in your life.