We are more heavily invested in the theories of failure than we are in the theories of success.
Albert BanduraPeople behave agentically, but they produce theories that afford people very little agency.
Albert BanduraLearning would be exceedingly laborious, not to mention hazardous, if people had to rely solely on the effects of their own actions to inform them what to do. Fortunately, most human behavior is learned observationally through modeling: from observing others one forms an idea of how new behaviors are performed, and on later occasions this coded information serves as a guide for action.
Albert Bandura