Being assertive does not mean attacking or ignoring others feelings. It means that you are willing to hold up for yourself fairly-without attacking others.
Albert EllisBy not caring too much about what people think, I'm able to think for myself and propagate ideas which are very often unpopular. And I succeed with them because, again, I don't care too much what other people think.
Albert EllisIf you would stop, really stop, damning yourself, others, and unkind conditions, you would find it almost impossible to upset yourself emotionally - about anything. Yes, anything.
Albert EllisSo I'd better stop my whining and help myself cope better with even the worst Adversities.
Albert EllisIf the Martians ever find out how human beings think, they'll kill themselves laughing.
Albert EllisPeople are terrified of other people or difficult projects because they tell themselves that they could fail or be rejected. Failure can lead to sorrow, regret, frustration and annoyance - all healthy, negative feelings without which people couldn't exist. But then they add, "I absolutely must succeed and must be loved by significant persons, and if I don't, it's terrible and I'm no good." Those are irrational beliefs. As long as people keep them, they'll be terrified of life and will put themselves down when they get rejected.
Albert Ellis