An ideal is merely the projection, on an enormously enlarged scale, of some aspect of personality.

A poor degenerate from the ape, Whose hands are four, whose tail's a limb, I contemplate my flaccid shape And know I may not rival him Save with my mind.

Love is as necessary to human beings as food and shelter; [but] without intelligence, ... love is impotent and freedom unattainable.

Art and religion, carnivals and saturnalia, dancing and listening to oratory - all these have served, in H. G. Wells's phrase, as Doors in the Wall.

The advertisement is one of the most interesting and difficult of modern literary forms.

Man has an almost infinite capacity for taking things and people for granted and thereby missing out on the pleasure of being grateful that things aren't worse and of praising and thereby lifting the spirits of others.

We cannot reason ourselves out of our basic irrationality. All we can do is to learn the art of being irrational in a reasonable way.