And no wonder; for the new technique of "subliminal projection," as it was called, was intimately associated with mass entertainment, and in the life of civilized human beings massed entertainment now plays a part comparable to that played in the Middle Ages be religion.
Aldous HuxleyThe amelioration of the world cannot be achieved by sacrifices in moments of crisis; it depends on the efforts made and constantly repeated during the humdrum, uninspiring periods, which separate one crisis from another, and of which normal lives mainly consist.
Aldous Huxley