I don't think Steve [Jobs] started Apple as a scam. But he understood early on the power of marketing. The idea of the computer as a bicycle for the human mind - I think that was something he believed.
Alex GibneyLong ago I had a professor who told me, 'Embrace the contradictions.' I think that is what is most interesting about people like Jobs.
Alex GibneyI think many articles in the New Yorker have a strong point of view, but they are so rigorously fact-checked. I wouldn't call them objective, but they feel fair.
Alex Gibney