I mean, props to Paris Hilton because she's doing it really well and for someone that's such a wealthy heiress she doesn't really have to lift a finger at all. She was the first example of really strong branding and is obviously a very clever businesswoman. I remember recently they printed in a British magazine, they compared her to Kim Kardashian in the sales of perfume and all of this other stuff. She still makes huge revenue from all of her different business endeavors.
Alexa ChungI didn't moisturise when I was younger, but when I got to 27 I decided to start slathering myself in oil, and now I'm obsessed with moisturising.
Alexa ChungAs soon as that was kind of green-lit, it became very obvious to me what I wanted to do and it was an instinctive reaction to my relationship with how I wear my Ugg boots. Which is in London and in New York, I wear them as soon as I get in basically.
Alexa Chung