I think Ugg went out of being something that Kate Moss and Sienna Miller were wearing in high fashion circles and then they were embraced by everyone. Once something reaches that tipping point of mass popularity then suddenly the fashion world is a bit like, "Wah." As you say, you see them less kind of everywhere now so maybe it's time to bring them back.
Alexa ChungI mean, props to Paris Hilton because she's doing it really well and for someone that's such a wealthy heiress she doesn't really have to lift a finger at all. She was the first example of really strong branding and is obviously a very clever businesswoman. I remember recently they printed in a British magazine, they compared her to Kim Kardashian in the sales of perfume and all of this other stuff. She still makes huge revenue from all of her different business endeavors.
Alexa ChungIt's funny because I think that both France and Britain are known for their distinctive styles and everyone says that France is so chic and elegant but I think more than that French women are renowned for dressing in what suits them.
Alexa ChungWe've had distressed edges. We've had culottes. We've had high waisted jeans, we've seen the heralding of the new bootcut back again. I'm so sorry to say this to you, but the only way forward is ultra-hipsters, you know? Like super-low cut, low-rider jeans, to the extreme.
Alexa ChungIt was genuinely horrible. I stopped using Twitter for a while because I got so much s**t about being anorexic. And Im not.
Alexa Chung