Looking effortless takes a lot of effort. When I get new Converse I dedicate some time at home to shoving mud on them so they don't look squeaky clean.
Alexa ChungMy look is pretty low maintenance, I have a great team around me for hair and make-up, and they have also taught me some great tricks over the years for when I'm doing my own.
Alexa ChungLondon Fashion Week is so different from any of the others. Compared to the strictness in New York, London seems freer from commercial constraints. Truer to the process, to street style, to a sense of humour.
Alexa ChungDJing for people is fun until someone comes up with a phone screen that has 'PLAY SOME RIHANNA' written on it. I prefer to play older songs because they're the ones I personally enjoy dancing and singing along to and modern dance music bores my brains out.
Alexa Chung