I actually found out about Ugg on a trip to Australia, which I guess is where they were born themselves. Everyone was wearing them there, kind of slightly ahead of when they caught on globally. This was in 2002 or so. Just after I left sixth form I was modeling and my best mate was Australian so I went over there to visit her. That was my introduction to the brand.
Alexa ChungWhen I was going to Paris for Paris Fashion Week, I'd often walk down the street and go into all the different shops that we didn't necessarily have in the UK and Maje was definitely one of the ones that stood out for me.
Alexa ChungI think it's cool that London Fashion Week is about young designers trying wacky things.
Alexa ChungI'm not preaching about things you should do, I'm not political or anything. I'm probably not the best role model.
Alexa Chung