Laughter can help relieve tension in even the heaviest of matters.
Any attempts at humor immediately after September 11th were deemed tasteless.
You may not be able to change a situation, but with humor you can change your attitude about it.
Advertisers also know that humor can help bond us to their product.
Your attitude is like a box of crayons that color your world. Constantly color your picture gray, and your picture will always be bleak. Try adding some bright colors to the picture by including humor, and your picture begins to lighten up.
To a child, often the box a toy came in is more appealing than the toy itself.