I think the economic empowerment of women that has been growing over the past decade is at the 'inflection point' with this global recession. Women are, we believe, the solution for their families in their ability to go out and increase household income.

That was very much ahead of its time back in the 1880s and, not surprisingly, it was met with some resistance. [I]f you fast forward to today and the fact that we're the single largest source of employment for women (broadly speaking, as the reps are independent contractors), we've been an important creator of entrepreneurship for women.

I became CEO at the beginning of the hit on old economy stocks. When something like that occurs in your first six months as a CEO of a more traditional branded firm, it makes for a fast learning curve.

I feel like I'm part of history being made. I leave Apple board meetings thinking, 'I've got to do a better job.'

I think it's critical that you feel you're working for a person who is committed to advancing your career.

There are pros and cons of experience. A con is that you can't look at the business with a fresh pair of eyes and as objectively as if you were a new CEO. Fire yourself on a Friday night and come in on Monday morning as if a search firm put you there as a turn-around leader. Can you be objective and make the bold change?

The company was actually founded on creating earnings opportunities for women, even before it went into skincare, lipstick, and fragrance. The founding Avon principle, before women could vote and when basically only men were working, was to allow women to get out of their homes and to create an entrepreneurship opportunity for them.