If you have a great business, if you're great at your craft people should be coming in there. It shouldn't be this secret.

Most small business owners are not particularly sophisticated business people. That's not a criticism; they're passionate about cutting hair or cooking food, and that's why they got in the business, not because they have an MBA.

Admit your errors before someone else exaggerates them.

Once you have something so deeply infused in your culture and your brand, it would be very difficult to reverse that inertia if you wanted to.

I'm just not used to talking that much about myself. It feels strange.

You're building a tool, not a piece of art. Don't be blinded by the vision.

A lot of people can raise money.