Part of why I think I have so much fun working in the mockumentary genre is that you can cut to pretty much anything at any time. People are now so conditioned to watch documentaries - they know how they operate, and that you can introduce a new character by cutting to them, and now they're in it. Similarly, being able to treat a sidebar idea that has nothing to do with your main story really seriously, the way the rest of it is being treated - all the pomp and circumstances lend themselves, I feel, to making comedy feel really earned and funnier and weirder.
Andy SambergNo matter how much it's growing, the Internet still is a pretty specific demographic. It doesn't necessarily represent the general populace.
Andy SambergNo matter how much it's growing, the Internet still is a pretty specific demographic. It doesn't necessarily represent the general populace. There is stuff that is blown up on the Internet that isn't hugely successful with the entire world, and vice versa. I don't put a tremendous amount of stock in it, but at the same time, you always want people to like what you're doing. Certainly, to have come from an Internet background, we want to stay faithful and have people be supportive and happy with what we're doing.
Andy SambergWe started out on the Internet, so I've been reading what people had to say about stuff since we were getting mean comments on iFilm, before we even had our site going. People are really, really rough on the web - that's their right, that's the whole point of it - but sometimes it can be a little bit brutal.
Andy Samberg