Oral storytelling goes back so long ago, and those stories that were told orally were always layered and changed with time.
Ashwin SanghiWriting is a intensely personal activity. I can pen down my best thoughts when Im alone. But when one is elevated into the stature of an author, you have to think about your books in terms of their business angle.
Ashwin SanghiI want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you.
Ashwin SanghiI don't care if my books don't sell abroad; we have a large enough market in our country. I write for Indian readers.
Ashwin Sanghi