It's not so much a philosophy as much as it is a pace. We need to be personally involved with every aspect of the records including the artwork, we want everything to have a similar aesthetic.
Avey TareIt's too bad music can't be like movies. For me, playing music and listening to music and creating music is very environmental. It creates a certain environment; it sets a specific mood.
Avey TareIn a lot of African music, the singers are just singing whatever they feel at the time - because the instrumentation is repetitive, they can come and go as they please. That's how we approach it. Not verse-chorus-verse.
Avey TareThe melody and the structure of a song always comes first for me, so the emotions behind it can sometimes be a challenge: What am I feeling about this song? Where did the melody come from? I want it to be heartfelt.
Avey Tare