That which exists possesses identity; he could keep it out of existence by refusing to identify it.
Ayn RandAsk anything of men. Ask them to achieve wealth, fame, love, brutality, murder, self-sacrifice. But donโt ask them to achieve self-respect. They will hate your soul.
Ayn RandWhen a man declares: "There are no blacks and whites [in morality]" he is making a psychological confession, and what he means is: "I am unwilling to be wholly good - and please don't regard me as wholly evil!"
Ayn RandJust as man's physical existence was liberated when he grasped that 'nature, to be commanded, must be obeyed', so his consciousness will be liberated when grasps that nature, to be apprehended, must be obeyed - that the rules of cognition must be derived from the nature of existence and the nature, the identity, of his cognitive faculty.
Ayn Rand