The one fact that I would cry form every housetop is this: the Good Life is waiting for us - here and now.
B. F. SkinnerI may say that the only differences I expect to see revealed between the behavior of the rat and man (aside from enormous differences of complexity) lie in the field of verbal behavior.
B. F. SkinnerWe admire people to the extent that we cannot explain what they do, and the word 'admire' then means 'marvel at.'
B. F. Skinner