What is love except another name for the use of positive reinforcement? Or vice versa.

The severest trial of oppression is the constant outrage which one suffers at the thought of the oppressor. What Jesus discovered was how to avoid the inner devastations. His technique was to practice the opposite emotion... a man may not get his freedom or possessions back, but he's less miserable. It's a difficult lesson.

In the traditional view, a person is free. He is autonomous in the sense that his behavior is uncaused. He can therefore be held responsible for what he does and justly punished if he offends. That view, together with its associated practices, must be re-examined when a scientific analysis reveals unsuspected controlling relations between behavior and environment.

A vast technology has been developed to prevent, reduce, or terminate exhausting labor and physical damage. It is now dedicated to the production of the most trivial conveniences and comfort.

Teachers must learn how to teach ... they need only to be taught more effective ways of teaching.

The extent to which human aggression exemplifies innate tendencies is not clear.

The only geniuses produced by the chaos of society are those who do something about it. Chaos breeds geniuses. It offers a man something to be a genius about.