One of the things that you come pretty early on to understand in this job, and you start figuring out even during the course of the campaign, is that there's Barack Obama the person and there's Barack Obama the symbol, or the office holder, or what people are seeing on television, or just a representative of power. And so when people criticize or respond negatively to me, usually they're responding to this character that they're seeing on TV called Barack Obama, or to the office of the presidency and the White House and what that represents.
Barack ObamaBut another thing I know is this โ we canโt steer ourselves out of this crisis by heading in the same, disastrous direction. We canโt change direction with a new driver who wants to follow the same old map. And thatโs what this election is all about.
Barack ObamaI think I have a pretty good take on popular culture that maybe makes up for the fact that I'm not a sound-bite politician for the nightly news.
Barack Obama