TOMS didn't have to focus on advertising, but on giving in a way that's sustainable.

I don't get jet lagged that much. I'm so used to traveling and being in different places every day that I can sleep anywhere.

I surround myself with inspirational quotations. This easy-to-follow piece of advice has played a huge role in my being able to get past my own fears and insecurities throughout my entrepreneurial career.

The greatest competitive advantage is to allow your employees to be part of something. Something bigger than what you're doing.

Facts are neutral until human beings add their own meaning to those facts. People make their decisions based on what the facts mean to them, not on the facts themselves. The meaning they add to facts depends on their current story … facts are not terribly useful to influencing others. People don’t need new facts—they need a new story.

When you have a memorable story about who you are and what your mission is, your success no longer depends on how experienced you are or how many degrees you have or who you know. A good story transcends boundaries, breaks barriers, and opens doors.

[Our employees] do it not because we pay them more, but because they want to be part of something.