I think the industry tends to like to think in the narrow sort of mindset of a businessman, and businessman absolutes, and movies really exist in a much grayer region of dreams and stuff like that, and instinct is prized in movies, it's not prized with the businessmen in movies, but movies themselves often reward instinct rather than pie charts.
Brad BirdLook, it's a mainstream animated movie, and how often are those considered thought provoking? It's meant to be a great time at the theater, but it's also designed to work on more than one level
Brad BirdI think it's the most extraordinary studio around. I would love to do my next project with Pixar.
Brad BirdWe make films that we ourselves would want to see and then hope that other people would want to see it. If you try to analyze audiences or think there's some sophisticated recipe for success, then I think you are doomed. You're making it too complicated.
Brad BirdAnimation is about creating the illusion of life. And you can't create it if you don't have one.
Brad Bird