You have to hold your audience in writing to the very end-much more than in talking, when people have to be polite and listen to you.
Brenda UelandWho are the people, for example, to whom you go for advice? Not to the hard, practical ones who can tell you exactly what to do, but to the listeners; that is, the kindest, least censorious, least bossy people you know. It is because by pouring out your problem to them, you then know what to do about it yourself.
Brenda Ueland