Except in a few cases like Music for Airports, which was a very clear case of noticing a niche [and] saying, "Okay, there's this situation in which people always play music, and nobody has written music for that situation so I'm going to." So, that was a very clear example of spotting a niche and working for it. I have done that occasionally.
Brian EnoMost of those melodies are me trying to find out what notes fit, and then hitting ones that don't fit in a very interesting way.
Brian EnoThings that are very popular are not taken seriously, because the snobbish side of one says, "Well, if everyone likes it it can't be that good." Whereas if only I and a couple of other people like it, then it must be really something special.
Brian Eno