I'm wired with a little bit of self-loathing, not that kind of self-loathing that paralyzes me, but it's there. The things I'm most loved for are sometimes the things that annoy me, not my favorite stuff, but those flashes of genius moments, they're called, I rarely see them as a one eureka light bulb idea.

But you have to look at your work with an honest critical eye. Work on the things that you need work on. Scare yourself. Surprise yourself. If you don't like the way it's going, you have complete control over changing the course. That's one of the best things about doing this.

I didn't know why I was coming to this room. Someone just told me to go to Sam Raimi's office. I knew that I uniquely had the comics version of his job, which was to take Spider-Man and put him into the modern day. But I thought, "Maybe he wants to tell me to cut it out." So I come in, it's in his office, and then Stan Lee comes in, and I'd only ever met Stan as a fan, not as a professional. And then they sit us down on a couch, and roll in an AV cart with a TV on it and go, "We're going to show you the first cut of Spider-Man."

The one thing that Jessica [Johnson] and Miles[Morales] have in common is that there's a great many people in the audience who were desperate for that kind of material. They didn't say anything, didn't tell anybody.

One of the things I like to do is people's hearts are on their sleeve, whether it's a good or a bad heart.

Lettering should be invisible. You shouldn't notice it, unless it is a determined piece of storytelling in graphic design. Whether handmade or digital, the lettering should be easy on the eye and well placed. It should help tell the story and do nothing to get in the way of it.

I see this with experienced writers, too: They worry so much about the plot that they lose sight of the characters. They lose sight of why they are telling the story. They don't let the characters actually speak. Characters will start to dictate the story in sometimes surprising, emotional, and funny ways. If the writers are not open to those surprises, they're going to strangle the life, spark, or spirit out of their work.