What is the focus of the new image infrastructure? Attention. It's all designed for capturing, tracking, quantifying, manipulating, holding, buying, selling and controlling attention.
Bruce MauImitate. Donโt be shy about it. Try to get as close as you can. You'll never get all the way, and the separation might be truly remarkable.
Bruce MauFor me, sensibility is the location of talent. Sensibility comes first because only with the right kind of sensibility is talent useful. I've met many people who are extraordinarily talented but have no capacity to go outside of themselves or their field. I love those people, but they would not succeed in our culture.
Bruce MauWhen the outcome drives the process we will only ever go where we've already been. If process drives the outcome we may not know where we're going, but we will know we want to be there.
Bruce Mau