The deeper you go the more likely you will discover something of value

Make your own tools. Hybridize your tools in order to build unique things. Even simple tools that are your own can yield entirely new avenues of exploration. Remember, tools amplify our capacities, so even a small tool can make a big difference.

Love your experiments (as you would an ugly child). Joy is the engine of growth. Exploit the liberty in casting your work as beautiful experiments, iterations, attempts, trials, and errors. Take the long view and allow yourself the fun of failure every day.

I'm interested in the moment when two objects collide and generate a third. The third object is where the interesting work is.

When the outcome drives the process we will only ever go where we've already been. If process drives the outcome we may not know where we're going, but we will know we want to be there.

Massive Change is not about the world of design; it's about the design of the world.

Don’t be cool. Cool is conservative fear dressed in black.