I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.

I've always viewed myself as a brand. When I started 10 years ago, that was very controversial. 'Marketing' and 'PR' were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it.

Crime stories are our version of sitting round a camp fire and telling tales. We enjoy being scared under safe circumstances. That's why there's no tradition of crime writing in countries that have wars.

I don't feel the need to prove myself by writing the next generational novel.

One of the things I'm really good at is procrastinating.

Swedish taxes are high, and we don't get as much as we used to for them. And our schools aren't so good.

In Sweden, we've moved away from the notion that mothers have some magical, special bond with children.